AURORRA BY ARRIS Carbon Fiber Insoles at Select SCHEELS Locations

Badass news to share... AURORRA By ARRIS™ Super Insoles are now available in-store at select SCHEELS locations! You can find them at SCHEELS in Johnstown, CO; Eden Prairie, MN; Lincoln, NE; Omaha, NE; Tulsa, OK; The Colony, TX; and Overland Park, KS.

This marks our very first retail partnership announcement since the product’s big reveal at the New York City Marathon in late 2024. Yay!

As ARRIS® CEO and Co-Founder Riley Reese puts it: “We’re proud to partner with SCHEELS—the leading Midwest retailer known for excellence, quality, and a strong sense of community. This collaboration brings our AURORRA by ARRIS Super Insoles to customers who trust SCHEELS to outfit their everyday adventures—empowering them to experience elite-level performance in every step.”

So what’s all the buzz about?

These ultralight insoles combine ARRIS® carbon fiber plates with premium PEBAX® foam, delivering up to 10x more energy return than foam alone. That means a propulsive, responsive feel underfoot—all without sacrificing comfort or flexibility. Designed to reduce foot fatigue, enhance support and stability, and help prevent injuries, they’ve even earned the American Podiatric Medical Association (APMA) Seal of Acceptance for promoting better foot health and mobility.

Why did ARRIS bother engineering their own insoles? Well, first, why not?! OK... It's simple: the team couldn’t find anything out there that struck the right balance of flex and firmness—so, an all-out effort was launched to create super insoles.

• Arch-neutral, low-profile design and weighing up to 50% less than old-school carbon fiber insoles
• High-performance upgrade for under $100—a standout in a category where others often charge more for outdated tech
• Tested for more than 1,000 miles—that’s 1M+ flex cycles at a 47-degree bend, for the engineering nerds out there

And the AXA team is just getting started! The AXA Super Insole is the first in a growing lineup of performance-driven insoles from AURORRA By ARRIS, with more styles, sizes, and options coming soon.

Learn more... [ read the full press release ].

Explore FAQ... [ what are super insoles ].